The Shop at Bluebird and Eobuwie have both been nominated.
Based in London’s Covent Garden, The Shop at Bluebird is a 15,000 sqft flagship embodying the brand’s whimsical and free-spirited identity. The space houses a curated edit of artwork, design, premium fashion and beauty, completed by a rooftop terrace and restaurant. Delivering a sense of wonder and anticipation to wow customers, the store has been designed to gradually reveal its theatrical interior.
Our Eobuwie store in Wroclaw positions the Polish brand as the ‘next big thing’ in footwear retail, with a sector-defining store concept that seamlessly blends physical and digital. The arrival zone is designed for quick transactions and purchases with high stools and touchscreen tablets on which shoppers can search and order. The heart of the store caters to customers seeking a slower journey where they can relax, browse and try on shoes.
The EuroShop RetailDesign Award has been recognising excellence in international retail design for over 10 years. The ceremony will take place on 26 April in Shanghai as part of the EuroShop trade fair.