The Briefing

Issue 12

Welcome to our weekly edition of The Briefing, sharing innovations, news, and insights that have caught our eye. Thanks to Anne, Leah, Michelle, and David W for this week’s contributions.

Dalziel & Pow
By Dalziel & Pow
Posted 30. 04. 2021

‘Art, not Ads’ by W1 Curates transforming Flannels Oxford St. store into a public exhibition. A simple yet powerful way to bring internationally-renowned artists to London’s busiest street

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©W1 Curates

Weekday is working with Zliide to launch a store-to-door service. More and more brands will look to tap into ‘local delivery’ tools and platforms to offer faster and concierge-style services and delivery

6012d5734d2b5c34c0e22d8e delivery
© Zllide

LVMH has created a website selling its labels’ unused materials, more evidence brands are taking sustainability and the circular economy seriously

Screenshot 2021 04 29 at 19 01 05

Lomi by Pela believes at-home composting could lock carbon equalling that absorbed by 100m mature trees into soil. Another purposeful brand helping shape at-home behaviours for a greater good

© Pela

Lucy Sparrow transforms a gallery into ‘The Bourdon Street Chemist’, handmade completely in felt. Such a calming experience in these troubled times

Lucysparrow portraits bourdonstreetchemist openingweek photography lucyemms a29i9533 43
@ Lucy Sparrow

Let us know below what you think and any others you’ve seen this week that are worth sharing - get in touch.

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