The Briefing

Issue 41

Welcome to the latest edition of The Briefing, a little inspiration highlighting innovations, news, and insights that have caught our eye. Thanks to Michelle, Ed, and David for these contributions.

Dalziel & Pow
By Dalziel & Pow
Posted 04. 03. 2022

IKEA’s first small store opens in the UK. At a quarter of the size of a usual store it focuses on accessories alongside access to IKEA’s full offer and services. It's designed for city-centre shoppers and part of its ‘Livit’ mall. Review by DIY Insight:

10935a A

Burberry has taken over its Rodeo Drive store with an activation inspired by their SS22 shows. Described as ‘a celebration of the freedom of imagination’ the activation creates a unique and unexpected journey in store while an AR Instagram filter brings the store exterior to life.


To coincide with Milan Fashion Week, Benetton has transformed their Milan store into a mixed-media experience to connect to their soon-to-be launched Metaverse ‘store’. It’s interesting to see the brand linking a number of elements across a fashion event, physical store location, and a new digital space.

Pink beneton store

Bank of America partners with ArtLifting (an enterprise for underrepresented artists) by buying $2M of work from artists living with disabilities or housing insecurity. The works will be displayed in the bank's branches providing important exposure for the artists.

Ny 150broadway 01122022 133 rt hires nr
©Bank of America

ByBlock concrete blocks are the first construction-grade building material made from recycled (and often non-recyclable) plastic waste. Produced by ByFusion, the manufacturing process is carbon neutral with no extra chemicals. Super sustainable fun-looking.

By Block Stucco Boundary wall 889x592

And Lastly, Wunderman Thompson asks a number of Tech experts to give their definition of ‘Web3.0’.

©Wunderman Thompson

See more of our regular 'Briefings' here -

Let us know below what you think and any others you’ve seen this week that are worth sharing - get in touch.

Related Stories

arrow-down icon arrow-left icon arrow-right icon back icon button-box_2_blocks icon button-box_3_blocks-c icon button-box_3_blocks-d icon button-box_3_blocks-stacked icon button-box_3_blocks icon button-box_4_blocks icon button-box_5_blocks-alt icon button-box_5_blocks icon caret-down icon close icon d-p icon dot icon dots-column icon dots-nine-01 icon dots-trio icon facebook icon fast-forward icon forward icon hamburger-cross icon hamburger icon instagram icon letter icon link icon linkedin icon mail icon pattern-dots-white icon pattern-dots icon pattern-smile-white icon pattern-smile icon pattern-wave-white icon pattern-wave icon pattern-zig-white icon pattern-zig icon pause-button icon pink-waves icon play-button icon rewind icon search icon smile-column icon smile-trio icon squares icon twitter icon wave-column icon waves-citrine-line icon waves-citrine-square icon waves-rect icon waves icon youtube icon zig-line-pink icon zig-line icon zig-square icon