So pleased to share that our project with Molton Brown for their reimagined and redesigned flagship on Regent Street won a Silver Award in the Store Design Category at the POPAI Awards.
This is what the judges had to say - ‘Inspiring, great customer experience, a real sense of play and fragrance discovery. Great on-brand use of materials and strong sustainability story.’
Here’s more about this transformed flagship space that creates a multi-sensory experience alongside more sustainable product and design solutions, as part of our ongoing collaboration with this innovative and iconic brand. Building on our already successful '1971' concept, inspired by the brand’s founders and pioneers in positive luxury, this space is a calming, botanical, and sophisticated environment referencing the original 1970s hair salon but with a contemporary twist, and including natural materials, sustainable features, and carefully selected technologies. From the Fragrance Discovery Playground to Personal Gifting, explore a more sustainable space with exclusive services and a more immersive experience.
Well done everyone involved.