News

Asteri packaging and shoot

A recent shoot showcases the creative and art direction of this new Saudi Arabian beauty brand.

Dalziel & Pow
By Dalziel & Pow
Posted 15. 01. 2024
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Excited to share more about our partnership with Asteri Beauty, a female-founded Saudi Arabian beauty brand. Inspired by the founder Sara Al Rashid, we created a brand that reflects her eclectic, creative personality, celebrating uniqueness and capturing her trailblazing spirit, but also the importance of sisterhood.

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Our recent shoot showcases the creative and art direction, capturing the eclectic and vibrant personality of this new Saudi Arabian beauty brand.

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Individually unique yet collectively harmonious - Bringing a sense of joy and discovery in every expression, we designed the brand palette to be mixed and matched, telling different stories rich in heritage.

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We loved partnering with Wilma Still Life Photography to reveal the light and layers behind this inspiring brand.

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You can read and see more about this project here.

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