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Chanel experience store, Spitalfields

We visited the new Chanel London Studio store in Spitalfields. We spoke to some of staff there who told us the whole store is purely dedicated to experiences, and not sales. You can go in for beauty workshops and consultations. They even offer free bespoke beauty services, from ‘Complexion Perfection’ to ‘Trend Report Make Up’, but these need to be booked in advance.

Signage for Chanel London Studio, Spitalfields

VIdeo displays at Chanel Studio, Spitalfields allows product to live within a moodboard

Mixed media was used to display product, including video layered with colour palettes, allowing the product to live within a moodboard.

Workshop space at Chanel London Studio

The workshop space sat at the back of the store. Each station had a fixed iPad for tutorials, mirrors and beauty tools.

Looking into Chanel's London Studio, Spitalfields

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5-8 Hardwick Street London EC1R 4RG - UK

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