Our EuroShop 2017 got off to an excellent start when we were awarded this year’s Retail Design Award for Primark Madrid.
At a ceremony at the Düsseldorf trade fair on Sunday night, three winners were announced from a shortlist of 34 projects, and Primark Madrid was crowned number one. A huge congratulations to all those involved.
EuroShop is the world’s biggest retail trade fair and as part of it, EHI and Messe Düsseldorf have presented the EuroShop Retail Design Award (ERDA) for the three most convincing store concepts worldwide since 2008.
“For the EuroShop Retail Design Award an international team of experts made up of representatives of leading press publications and retail associations nominates the best stores with the most successful store concepts. From the multitude of candidates the jurors then select the three best stores. Criteria are an inspiring design, a clear message in terms of product range, an unambiguous appeal to a specific target group, and a very good corporate design. There is no categorisation by sectors or selling space.”
To read all about our Primark Madrid project please click here.
And if you’re at EuroShop this year, be sure to pop by and see us on our stand – we’re in the Designers Village, A17-21 in Hall 12.
Keith Ware is once again judging at the VMRD Awards.