A great short video using Lego.
Following the recent Greenpeace campaign urging toymaker Lego to honour its environmental commitment and stop selling Shell-branded bricks, creative agency Don’t Panic has produced this withering video to promote the movement.
Beginning with beautifully shot scenes of Arctic animals and Inuits, set to a serene soundtrack, proclaiming “everything is awesome”, the movie starts off pleasantly. The mood begins to change when Shell-branded toys make an appearance. Overseen by a cigar-puffing fat-cat, drilling begins and the entire landscape is quickly enveloped by slick, black oil.
Every month, we turn the spotlight onto work we love from around the world. For January 2020, we’re covering a stylish collection point, a slime museum, a streetwear brand’s community-focussed flagship, a minimal pop-up and a...