Making an active lifestyle more accessible is at the heart of Dalziel & Pow’s store concept for Canadian ‘move-wear’ brand Hyba. Find out more here.
We’re delighted to see Hyba, a sub-brand of major Canadian retailer Reitmans, launch its first ever standalone boutiques. We worked with the ‘move-wear’ brand on a new store concept that makes an active lifestyle more accessible. Through tone of voice, product mix and sharing platforms, the retail environment creates a welcoming and inspiring community that gently encourages and empowers women to embrace the joy of movement according to their own rules.
Pictures and more details about the project coming soon…
Once again we will be exhibiting and presenting at EuroShop.