Zero Three Six Group
We partnered with the UK-based 036 Group and two of its subsidiary brands - NOVA and White Stores - to deliver three strategic brands and their unique identities.
Zero Three Six is an innovative investment company that prides itself on ‘doing things differently’. NOVA is an ‘outside the box’ wholesale furniture company that designs quality, innovative furniture and accessories. White Stores is a pioneer within their market and one of the largest outdoor living retailers in the UK.
AN INNOVATIVE INVESTMENT COMPANY THAT PRIDES ITSELF ON ʻDOING THINGS DIFFERENTLY’
As pioneers in discovering "whitespace" business opportunities, Zero Three Six are constantly adapting and challenging conventions, they actively embrace opportunities and reshape industries through innovative investments.
Introducing an inviting new brand identity for outdoor furniture retailer, White Stores. Known for being industry leaders dedicated to customer satisfaction, we needed to identify who White Stores are; “Think of us as your friendly neighbours in the know, with a down-to-earth authority on outdoor living.”
OUTDOOR LIVING DONE DIFFERENTLY
Building on the company’s down-to-earth and approachable attitude, the evolved identity feels bold and joyful while being real and honest through the use of textures and a conversational tone of voice.
WHITE STORES INSPIRES THE CUSTOMER THROUGH REAL-LIFE, RELATABLE MOMENTS AND SHOPPABLE LIFESTYLE POSSIBILITIES
Introducing a bold and fresh new look for the NOVA brand that is all about disrupting the market by thinking outside the box. NOVA is full of life and celebrates togetherness with the inside track on all things ‘garden’.
THIS NEW IDENTITY SHOWCASES NOVA’S ATTENTION TO DETAIL, PRECISION AND INDUSTRY EXPERTISE
