Come see us at EuroShop 2020

We’ll be back at the world’s largest trade fair in February!

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By Dalziel & Pow
Posted 07. 01. 2020
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We’re looking forward to being at EuroShop this year, taking place between 16-20th February in Düsseldorf.

EuroShop is the world’s largest trade fair for the retail industry and its partners. This year’s show features over 2,300 international exhibitors showcasing the latest trends, ideas and innovations in retail.

We’ll be exhibiting in the Designers Village in Hall 12, Stand A17-09. If you’re attending the fair, stop by for a chat and find out more about our projects and what we do. Look out for the pink stand!

We’ll also be speaking at the show, sharing our opinions and insights on the world of branding and retail. Our Creative Director, David Dalziel, and our Development Director, Alastair Kean, will be giving the following talks:

How to build an engaging brand in the new era of experience with David Dalziel

We've identified the six pillars that play a part in creating an engaging brand - the most successful brands deliver on all six. These are the brands that customers want to spend their time with, and money on. We’ll be discussing how each pillar plays its own vital role, showing how they all work together as an ecosystem to help your brand thrive in the new era of experience.

Retail Designers Stage within the Designers Village, Monday 17th, 3.30pm

Why creativity is the new consistency with Alastair Kean

It was once enough for brands to remain consistent - delivering the same product, service and messaging kept customers coming back. However, in the new era of experience where change is the norm and consumers have multiple brands in every industry vying for their attention, consistency is likely to result in being left behind and forgotten. We’ll be discussing what brands need to do in order to be bold, shake things up and thrive in the new economy.

Retail Marketing Stage, Tuesday 18th, 12.30pm
Retail Designers Stage in the Designers Village, Wednesday 19th, 4.30pm

We hope to see you there!

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