POPAI Retail Experience Conference 2016

Attending at Popai Retail Experience Conference 2016? We'll be discussing the impact of our O2 store of the future concept.

Dalziel & Pow
By Dalziel & Pow
Posted 28. 06. 2016
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D&P Design Team Leader, Elise Holmes and O2’s Head of Franchise and Operations, Martin Jordan will be speaking at POPAI’s Retail Experience Conference next week – an exclusive event for retailers, brands, agencies and manufacturers looking to develop effective in-store solutions.

While the influence of digital on shopper behaviour continues to grow, investing in getting the physical shopping experience right remains a key priority as latest ONS figures reveal that 87% of retail sales come from bricks and mortar retail.

Achieving impact and maximising shopper engagement within the physical retail environment will be key to the agenda, and Elise and Martin will be there to show our recent work for O2 – discussing Why and what needed to change, A new approach to experience and service and What does success look like?

Other brands and retailers taking part include Sky, Pets at Home, Liberty and Volvo.

Find out more about the event here.

Find out more about our work with O2 here.

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