Press

Oasis: a ‘House in the Sky’

Oasis has opened its first-ever airport store in Stansted. Designed by Dalziel & Pow, it's complete with unique, quirky details. See the full concept here.

Dalziel & Pow
By Dalziel & Pow
Posted 16. 11. 2015
NEWS oasis stansted nov featureimage

Our work with fashion brand Oasis continues with the opening of its first-ever airport store in Stansted.

Totalling 1,200sqft, we transformed our ‘House of Oasis’ concept to become a ‘House in the Sky’ for this very special and unique flagship.

Quirky cloud backdrops welcome customers on board to explore the brand’s must-haves (with a focus on swimwear, holiday fashion and a new range of accessories including passport holders and luggage tags), while a cash desk resembling stacked suitcases further sets the scene.

Aeroplane-style seating with Oasis-appropriate upholstery forms the customer waiting area where shoppers are encouraged to take a selfie in the ‘aeroplane’ using one of the polaroid cameras provided – this can be pinned up on the photo wall or taken away as a keepsake. An animated video, linked to the time of day, plays across the porthole windows behind the seats with handbag-accessorised geese and a parachuting fox taking starring roles.

The generous dressing room encourages girls to shop together for their trip away, while the 360 bespoke cloud wallpaper and mirror wall gives shoppers the sensation of stepping outside the plane.

Hash Ladha, Oasis COO, comments; “In addition to our extensive, multi-million pound refit programme across the country, we are delighted to be launching a flagship store at Stansted Airport. Offering a fantastic holiday collection all the year round, the House in the Sky store fit includes many unique elements that give our customers a complete shopping experience ensuring they start their holiday with a smile.”

Related Stories

arrow-down icon arrow-left icon arrow-right icon back icon button-box_2_blocks icon button-box_3_blocks-c icon button-box_3_blocks-d icon button-box_3_blocks-stacked icon button-box_3_blocks icon button-box_4_blocks icon button-box_5_blocks-alt icon button-box_5_blocks icon caret-down icon close icon d-p icon dot icon dots-column icon dots-nine-01 icon dots-trio icon facebook icon fast-forward icon forward icon hamburger-cross icon hamburger icon instagram icon letter icon link icon linkedin icon mail icon pattern-dots-white icon pattern-dots icon pattern-smile-white icon pattern-smile icon pattern-wave-white icon pattern-wave icon pattern-zig-white icon pattern-zig icon pause-button icon pink-waves icon play-button icon rewind icon search icon smile-column icon smile-trio icon twitter icon wave-column icon waves-citrine-line icon waves-citrine-square icon waves-rect icon waves icon youtube icon zig-line-pink icon zig-line icon zig-square icon