Indigo launches

We have been working together to define and create this new concept which has now opened in a major new urban development, The Well, in Toronto. This store experience honours the brand’s Canadian roots and community and makes each Indigo location a self-declared “happy place” for customers.

At this new store shoppers can expect; 40,000 books specially curated for this location, Propeller Coffee Co. with gourmet coffee, pastries, snacks and more, the largest manga shop in the city with a manga-inspired lighting installation, and a section for IndigoKids which includes, in addition to a rich selection of books, an area for creativity and play.

So happy to see this now open, we will share more over the coming weeks - Images © BDP / Nick Caville