Etude House takes home Gold at the Popai Awards!

Our project for Korean cosmetics brand Etude House has won in the Flagship Store category.

Dalziel & Pow
By Dalziel & Pow
Posted 10. 10. 2018
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Our project for Korean beauty brand Etude House takes home gold at the Popai Awards in the Best Flagship and Store category. A huge congratulations to the team involved!

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Unveiled in May 2017, the Myeong-dong flagship store, is presented as an interactive beauty destination, the “House of Color Play”, where customers can be creative with cosmetics. Bringing a sophisticated, confident attitude while staying true to the brand’s playful spirit, it expresses Etude House’s refreshed “Sweet Dream” philosophy. Read more about the project here.

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