Team Mills went to the 100% Design WGSN Homebuildlife talk last week. It was a really interesting talk so give it a watch when you get a chance.
‘Experience Design is a movement that puts people – not users or consumers – at the heart of a brand or a product, whether it is a fork, a shower head, a car or a store. We always ask how a product or brand should function and look, but how should and could it feel? What kind of experiences can designers and brands give people that bring a shared sense of magic and discovery. Presented by leading trend site WGSN Homebuildlife’s Creative Director, Lisa White’.